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Hygh
Bosch Cookit
Worldpremiere Event Film

This movie was shown at one of the biggest tech fairs in europe, the "Internationale Funkausstellung 2019" in Berlin.
It was playing as a constant loop at the exhibition booth of Bosch to support the release of the new Bosch Cookit Food Processor. It was specially tailored to the booths characteristics. A copy of the product was standing closely in front of the screen. In order to support this we decided to work mainly with central perspectives and mirroring.

The film was produced as a combination of 3D-renderings of the Bosch cookit with footage of some details of food shot in Super Slow Mo. To underline the home-cooking character of the Cookit even more we aimed to show it not only in a super clean studio environment but also in a warm cosy kitchen surrounding with herbs and all kinds of real kitchen supplies.

Slow Food
All shots containing food were planned as highspeed sequences and were shot on a Phantom Miro. This camera allowed us to capture up to 1500 frames per second, which resulted in stunning pictures.
Cookit Render
We recreated the Bosch Cookit in 3D for the product shots.
SaltnPepper
We had a foodstylist taking care of the good looks to get some crispy results.
On set flavour
All shots containing food were planned as highspeed sequences and were shot on a Phantom Miro. This camera allowed us to capture up to 1500 frames per second, which resulted in stunning pictures.
Credits

Client Avantgarde

Production Client-side Marijo Sanje
Creative Direction & Production Lydia Schulze, Christoph Hartmann
Art Direction & Concept Christoph Ott
3D-Artists Christoph Ott, Daniel Lepik, Stephan Wachtberger
Camera Operator Julia Weingarten
Camera Assistant Mareike Böttcher Renner
Gaffer Stefan Birnbaum, Mantas Jockus
Set Design Friederike Sell
Food Stylist Martin Kühnel
Data Wrangler Michael Auerswald
Direction Christoph Ott
Color Grading Christian Kröhl
Compositing & Editing Christoph Ott, Daniel Lepik, Stephan Wachtberger
Sound Design Kai von Glasow

Production by 908